Cardano’s Scavenger Hunt Experience

Cardano’s Scavenger Hunt Experience

The Brief

The Cardano Summit 2022 covered three days: Saturday November 19, Sunday November 20, and Monday November 21. It celebrated Cardano’s achievements in the main stage event with 3000 passionate contributors and community members. For attendees to make the most of the event, and guarantee they didnt miss anything that was happening across the 3-day event, Cardano wanted a scavenger hunt to direct people around the venue and create a more immersive experience.

Participants scan QR codes around the venue as part of the Cardano Quest

Cardano Summit 2022 had 30K+ attendees, 80+ speakers, 50+ locations, 40+ sessions, and 15+ workshops!

The Solution

Live at SwissTech Convention Centre, attendees participated in our Scavenger Hunt experience nicknamed “Cardano Quest.” They explored the venue during break times to discover QR codes displayed in different areas. Every QR code checked off a new touchpoint on the digital map and required them to participate in an experience or action. For example, registration, viewing the agenda, sending a tweet, a content quiz, a Q+A submission box, taking a selfie using the branded Virtual Photo Booth, networking activity linking to the Cardano Market and so on.

Visitors were genuinely excited to hunt around, and there was a sense of achievement by completing the Scavenger Hunt. There was 240+ quest registration in 2 days, and 86 users completed it from those, which is epic considering they spent most of their days in sessions!

The Brief

The Cardano Summit 2022 covered three days: Saturday November 19, Sunday November 20, and Monday November 21. It celebrated Cardano’s achievements in the main stage event with 3000 passionate contributors and community members. For attendees to make the most of the event, and guarantee they didnt miss anything that was happening across the 3-day event, Cardano wanted a scavenger hunt to direct people around the venue and create a more immersive experience.

Participants scan QR codes around the venue as part of the Cardano Quest

Cardano Summit 2022 had 30K+ attendees, 80+ speakers, 50+ locations, 40+ sessions, and 15+ workshops!

The Solution

Live at SwissTech Convention Centre, attendees participated in our Scavenger Hunt experience nicknamed “Cardano Quest.” They explored the venue during break times to discover QR codes displayed in different areas. Every QR code checked off a new touchpoint on the digital map and required them to participate in an experience or action. For example, registration, viewing the agenda, sending a tweet, a content quiz, a Q+A submission box, taking a selfie using the branded Virtual Photo Booth, networking activity linking to the Cardano Market and so on.

Visitors were genuinely excited to hunt around, and there was a sense of achievement by completing the Scavenger Hunt. There was 240+ quest registration in 2 days, and 86 users completed it from those, which is epic considering they spent most of their days in sessions!

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