Smart Vending Machines for Sports Events | Kith x Wilson

To celebrate the launch of their limited-edition tennis apparel and gear collaboration, Kith & Kin and Wilson partnered with Noonah to create an attention-grabbing experience in the heart of London.

Over the course of June 2025, the activation popped up at three high-footfall locations: Covent Garden, Battersea Power Station, and Potters Field Park.

At the heart of the setup was a custom-branded smart vending machine designed to raise brand awareness, drive footfall, and reward guests with exclusive merchandise.

Smart Vending Machines for sports event activation, brand awareness and experiential marketing

Planning an Outdoor Brand Activation?

Noonah’s smart vending solutions can be customised for any brand, venue, or format. Whether you’re giving away product samples, exclusive merch, or simply driving engagement — we’ve got you covered.

Get in touch today to learn more about our vending activations for sports events and beyond.