Laser Engraving Experience for Pet Expos | Crufts x Royal Canin

At Crufts 2023 we delivered a standout brand experience with a live laser engraving activation for Royal Canin.

The activation gave dog owners the chance to personalise premium dog tags for their pets on the spot, driving footfall and positive brand relations at the event.

Following its success, we were brought back for a repeat activation in 2024 and tasked with delivering an upgraded experience at Crufts 2025.

Industry Leading Live Event Printing @ Crufts 2023