Madrí Excepcional Prize Wall

We joined Madrí Excepcional on their Summer City Tour to infuse the spirit of Madrid into the streets of Manchester, Birmingham, Bristol, and London.
Guests engaged with Noonah’s interactive Prize Wall by scanning a QR code to receive a four-digit PIN. They then entered this code into a touchscreen to see if they could unlock one of six doors and win exciting prizes, including Madrí-branded merchandise and a trip for two to Madrid! This created an engaging experience while capturing valuable data for Madrí’s future marketing efforts.
Scan, Play, Win: Boosting Engagement with Nonnah’s Prize Wall!
Interactive prize wall: Connecting with guests in a fun, easy and exciting way!
Our Prize Wall mechanic was seamlessly integrated into the event: guests simply scanned a QR code, entered their details, and received a unique number, making participation quick, easy, and fun. Winners were notified in real time, creating instant gratification and a wave of excitement across each event. This streamlined, digital approach made it enjoyable for guests to connect with the Madrí brand while keeping the energy high and engagement seamless.
This interactive approach successfully boosted customer engagement, allowing attendees to connect with the Madrí Excepcional brand in a fun, memorable way. The simple QR code system encouraged high participation, and the promise of a prize giveaway added an extra layer of anticipation at every stop.

Digital prize wall solutions for brand activations
Interactive digital experiences are key to capturing audience attention and reinforcing your brand presence. Noonah’s digital Prize Wall provides an innovative way to engage guests at activations, trade shows, and experiential marketing events.
This customisable and data-driven engagement tool allows your brand to boost interaction with a unique, gamified experience; Encourage participation through QR code scanning and instant digital rewards; Capture valuable customer data for future marketing strategies; Enhance brand perception by creating an unforgettable, interactive moment.