How to Drive Footfall to your Exhibition Stand

Whether your company is B2B or B2C, exhibiting can form a lucrative addition to your marketing mix. Exhibitions stands, trade shows, trade fairs, conventions, and expos offer a massive opportunity to entice customers new and old, and are a great chance to meet clients and suppliers IRL; it’s also an excellent opportunity to scope out the rest of the industry and show off your brand. Read More