#yournetballworld Mosaic
In June 2022, World Netball launched its #yournetballworld campaign to mark one year since they rebranded their organisation (formerly The International Netball Federation) and one year until the 2023 Netball World Cup in South Africa.
The idea was to highlight Netball’s positive impact worldwide, reaching out to people at all levels of the sport, from international athletes to grassroots players and asking them to submit a photo and a personal message about what Netball means to them. For an extra incentive, every participant would be in with a chance of winning tickets to the World Cup.
The idea was to highlight netball’s positive impact worldwide, reaching out to people at all levels of the sport.
The 1400+ entrants that appeared in the mosaic were moderated using AI and then uploaded to the mosaic.
Our Virtual Photo Booth+ web app, combined with Virtual Mosaic 3.0, was the obvious solution for this ambitious and far-reaching campaign. Virtual Photo Booth+ using the ‘Message Mode’ extension gave netballers in every continent a secure, convenient and intuitive means of capturing their image and messages, which the app then beamed to a massive Virtual Mosaic.
The 1400+ entrants that appeared in the mosaic were moderated using AI and then uploaded to the mosaic. Our instantly searchable Virtual Mosaic 3.0 platform meant that World Netball Members could instantly find themselves and their colleagues from around the world, including some of Netball’s biggest names.
The final mosaic proved a fascinating insight into the diversity of the netball community and the positive impact netball plays in shaping lives in every corner of the world.
Whether your event or campaign is virtual, in-person or hybrid, virtual mosaics are a proven way of engaging your audience and creating a real sense of community. If you are looking for such a solution for your next project, why not choose the best?
