Hankook’s MLB All Star Conference Activation

As the main sponsors of Major League Baseball, Hankook wanted to use the MLB All Star Conference at LA Convention Centre in California, USA as an opportunity to showcase their new range of tires and strengthen their brand position within baseball.

We were tasked to create a unique and interactive fan experience, that would capture the interest of baseball fans.

Transforming tradeshow stands with interactive technology; Digital Mosaic & Video

Everyone loved getting involved with the technology at the Hankook Fan Zone, with 1,222 people taking part on the Mirror Booth and Photo Mosaic Wall. It was a unique experience which put Hankook in front of mind when fans were interacting in their area.

If you want to be in the front of the minds of your audience, get in touch with the team today!

Our Contact for Tradeshow Experiences